First of all my apologies for not putting up any content for the last month. I had exams going on for most of April and after that I have been really busy working on my Mechatronics Senior Design Project. Most of you who have signed up for my newsletter already know that my ebook is 95% complete and I will be launching it by the end of this month…if all goes well! (It is already presold!)
My new site for ePromoteX is also 80% done (with minor updates and video editing left) and I’ll try to launch it by early July. So keep your eyes open for that!
Anyway, back to our minisite design analysis today I’ll just build on of the key facts from the last post:
Choosing a good colour scheme. So when I talk of a good colour scheme what does it really mean? What seems good to me, might not be so appealing to you…but thats not what I am talking about! Direct response minisite design involves some basic elements and “Good” here refers to the colour scheme that initiates action…something that creates an impulse feeling in your website visitor.
Whenever you start designing a minisite targeted for a niche market, try to stick with a general background colour or a gradient rather than a picture background. This gives a professional look and since no picture file is used, your page will load very quickly!
Using a dark blue,teal or maroon background is recommended for minisite designs that focus on a service rather than a download product. A downloadable product such as an ebook or software will most probably have a nice picture background as this requires more branding and area of focus is just one product.
Also, try to use GIFs and high quality PNGs for your background.
Its getting late here 3:15 in the morning actually…more on this stuff tomorrow…I am still working on my project , but I’ll try to post more often.
Tags: Direct Response Design, Minisite Design, direct response minisite design, direct response website design
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